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Creativity Brings Home the Bacon

5/2/2017

2 Comments

 
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One of our goals as an educational institution is to prepare students for a bright and prosperous future. This includes teaching students to read deeply and to communicate effectively orally and in writing; students need to have numeracy skills, critical thinking skills and have an expansive understanding of themselves and the world around them (e.g., humanities, sciences, social sciences, arts, health, etc).

There is, however, a problem with the mandate of preparing students for the future: the future is unknown. What future are we preparing students for? Parents and teachers are tempted to prepare students for the sort of future they faced. This isn’t always a bad thing, unless, of course, we are at a watershed moment in history. I am convinced we are at a watershed moment in the history of education, economics, history and civilisation itself. The future is going to be decidedly different place than the future of our parents or grandparents.

A point of clarification about “crystal-balling” the future… It always concerns me when educational pundits predict the future; too often the “unknown future” becomes a leveraging tool for fear-mongering and manipulation… and sometimes for speaking gigs, book deals and consulting fees. The professional development poster cries out “Beware of the future [insert problem]; this can only be solved by reading my book, coming to my lecture, attending my workshops”… The “unknown” is always a root cause of fear, and fear tends to cause hasty decision-making and short-sighted reactions. Since the future hasn’t actually happened yet, it is essentially “nothing.” As Shakespeare put it, we have a tendency to “make much ado about nothing.” We should base current decisions on the unknown “nothing” of the future.
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Nevertheless, some of the ways we can “project” into the future is to look at current practices and values, compare the present to past epochs of human activity and to look at trends.

​In this blog post, I want to discuss the third “probability indicator” of the future… current trends and patterns. Richard Florida, in his book The Rise of the Creative Class, examines workforce trends in the United States. The graph below shows “Americans’ employment from 1800 to 2010, across the nation’s three great economic eras — the Agricultural Age running from the time of Western settlement until the early to mid-nineteenth century, the Industrial Age from the middle of the nineteenth century until the middle of the twentieth, and the new Creative Age, from the mid-twentieth century to the present” (Florida, 2012).
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​The chart below shows similar trends as the one above; however, this graph also indicates “shares of the workforce” (Florida, 2012). 
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Both the “Service Class” and the “Creative Class” are on the rise; agriculture workforce and the industrial labour workforce are on the decline (Florida, 2012). Florida defines the Creative Class as the “workers in science and technology, arts, culture and entertainment, healthcare, law and management, whose occupations are based on mental or creative labor” (Florida, 2012). He notes that the Creative Class “generates more than $2 trillion in wages and salaries—more than two thirds of the total US payroll;” Florida also predicts (based on data from the "Bureau of Labor Statistics" projections) that there will be “an additional seven million or so Creative Class jobs will be created over the next decade” (Florida, 2012). Without a doubt, "creativity" is bringing home the bacon.

Similar trends are emerging in Canada as well; below is a graph showing job growth in rural Ontario.
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Creativity is no longer a skill just for introspective, tortured artists dabbling in bohemian lifestyles while the real business of life is attended by more serious and mature citizens… Creativity is becoming the key differentiator for future employment and productivity.

Florida argues that we must invest in “the creativity of every single citizen and human being—in order to upgrade and generate new higher-paying jobs, address the gross inequities in our economy and society, and lay the institutional foundations for a new era of shared prosperity” (Florida, 2012).
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In the minds of parents and teachers, “creative” pursuits are often equated with a diet of dessert. This is most evident in the realm of the arts (e.g., music, drama, painting, creative writing); desserts are nice to have but they are not necessary. As we look at the trends above, we see that creativity is no longer an optional “dessert” but rather a hardy and nutritious meal. We need to move creativity from the periphery of teaching and learning (i.e., “dessert”) to the heart of education (i.e., “dinner”).

Reference
Florida, R. (2012). "Creativity is the New Economy" The Huffington Post. Retrieved 2 May, 2017, from http://www.huffingtonpost.com/richard-florida/creativity-is-the-new-eco_b_1608363.html
2 Comments
Alicia Munnings
5/3/2017 02:19:35 pm

Interesting thoughts about creativity, but I noticed that the creative class was defined as "workers in science and technology, arts, culture and entertainment, healthcare, law and management, whose occupations are based on mental or creative labor." The labor is not all creative, there are many other components to this mental work that also need to be cultivated in students (logical thinking, problem-solving, critical thinking, etc.). I wonder if creativity is considered a dessert because first we need some other foundational thinking skills before creativity becomes possible. For example, if you can't think logically about a situation, understanding and analysing the problem first, then your creative solution might be misdirected.

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Jeremy Johnston
5/3/2017 03:11:15 pm

Hey Alicia,

Thanks for reading and for weighing in!

You are absolutely right... Creativity spans all disciplines, not just the "artsy" fields; it draws on and impacts all areas of human endeavour.

Sir Ken writes, "Creativity draws from many powers that we all have by virtue of being human. Creativity is possible in all areas of human life, in science, the arts, mathematics, technology, cuisine, teaching, politics, business, you name it. And like many human capacities, our creative powers can be cultivated and refined. Doing that involves an increasing mastery of skills, knowledge, and ideas" (Robinson, 2015).

One of my objectives is to explore ways academic subjects (English in particular) can foster and nurture creativity and innovation. Skills like critical thinking, self-reflection, metacognition, empathy, communication, problem solving, etc. are essential English skills and they are all essential to creativity and innovation.

Also important is content knowledge. I hope to blog on this subject soon. Essentially students need to know things before they can create new things. Only God creates "ex nihilo"... the rest of us mere mortals need to synthesise, re-create or sub-create.

Again, to quote Sir Ken, "[creativity is] a dynamic process that often involves making new connections, crossing disciplines, and using metaphors and analogies. Being creative is not just about having off-the-wall ideas and letting your imagination run free. It may involve all of that, but it also involves refining, testing, and focusing what you’re doing" (Robinson, 2015).

It is surprising that Richard Florida includes so many occupations not traditionally considered "creative"--but I think this is the big point: creativity is as important as literacy, numeracy and critical thinking. For example, innovations made in medicine are a result of the same sort of thinking that resulted in innovations in other fields.

Anyway, thanks for stopping by and adding to the conversation. In an effort to be "short and sweet" my blogs are a bit light, but the more opportunities to discuss the more ideas we can explore!

Jeremy

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    Jeremy W. Johnston, OCT

    ​This EduBlog Forum is for CONVERSATION and THINKING about innovation & creativity, and teaching & learning in the classroom and beyond.

    In this space, I plan to chronicle my research on nurturing innovation and creativity in our students, our classrooms and ourselves.

    Jeremy Johnston, OCT

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